New Arrivals

A creamy, low-lather shampoo that gently cleanses and conditions curls without stripping hair for strong, defined curls straight from the shower. This creamy, low-lather shampoo is powered by the Healthy Curl Complex to gently cleanse without stripping hair. It balances cleaning and conditioning, plus...

A hydrating conditioner that's formulated to moisturize + detangle all curl types to visibly define curls straight out of the shower. This hydrating conditioner is made to moisturize and detangle all types of textures, without the heavy residue. It’s infused with Living Proof’s Healthy...

A high-tech, lightweight styling cream with heat protection that delivers 30 percent thicker-looking hair that lasts all day. Discover a high-tech, lightweight styling cream with heat protection that provides lasting, all-day body while leaving hair visibly thicker and denser. It also lightly conditions and...

An invisible volume spray with heat protection that delivers 2x more volume—it’s designed for all-day fullness. Help fine hair reach its full potential with this revivable volumizing spray that provides targeted lift at the roots and airy body through the lengths, all while leaving...

The light-diffusing Pressed Finishing Powder is virtually invisible on the skin while noticeably improving the look and staying power of your foundation, and imparting your complexion with a radiant, natural finish. The formula’s clean beauty ingredients, minerals and hydrating oils work harmoniously to create...

A decadently nourishing facial mask formulated to replenish lost moisture, smooth uneven skin texture, and deliver a plumping & firming effect. Chocolate & Macadamia. It's the decadent combination of well-loved ingredients in an innovative hydrating mask. It's the antioxidant pair of nourishing ingredients in...