Full coverage fruit pigmented® liquid foundation with soothing aloe, antioxidant-rich superfruit oils, oil-absorbing rice powder, and a flawless matte finish.
For Normal, Oily, Combination Skin Types | Full Coverage | Matte Finish
Complexion-perfecting, full coverage and matte foundation enriched with antioxidant-packed superfruits, vitamins, and other skin-nourishing nutrients. Creamy liquid formula sets with a pristine matte finish for soft, velvety smooth skin. Gorgeous fruit pigments and rice powder deliver 100% opacity. Fruit Pigmented® Healthy Foundation is ideal for absolute full coverage of dark circles or hyperpigmentation, controlled shine, and balanced excess oil.
VEGAN | CRUELTY-FREE | GLUTEN-FREE | NATURAL
- ALPINE ROSE: Fair with pink undertones.
- CRÉME: Fair with warm undertones.
- WHITE PEACH: Light with yellow undertones.
- SAND: Light to Medium with pink to neutral undertones.
- PEACH BISQUE: Medium with olive undertones.
- GOLDEN PEACH: Medium to Tan with yellow undertones.
- TOFFEE: Tan with neutral undertones.
- MOUSSE: Tan to Deep with yellow undertones.
- COCOA: Deep with neutral undertones.
HOW TO USE: This matte formula can dry quickly, so apply in small sections for best results. Start with forehead, cheeks, and chin. Blend outwards using a clean and slightly damp Makeup Blender, or with a Cruelty Free Kabuki Brush for an ultra matte finish.
SIZE: 1 fl oz / 30 ml
ABOUT THE BRAND: 100% PURE® isn’t just their name. Or just their ingredient list. 100% PURE has a commitment to producing the purest, healthiest products and educating everyone on why being 100% PURE® is so important. 100% PURE® cosmetics are colored from vibrant fruit, vegetable, tea and other plant pigments which contain an exorbitant amount of skin beneficial vitamins, antioxidants and other healthy phyto nutrients that make skin healthier.
Aloe Barbadensis (Organic Aloe Juice) Leaf Extract*, Oryza Sativa (Rice) Starch, Titanium Dioxide, Zinc Oxide, Extracts of Prunus Persica Fruit (Peach), Prunus Armeniaca Fruit (Apricot), Theobroma Cacao (Cocoa Bean) and Lycium Barbarum Fruit (Goji Berry), Euterpe Oleracea Pulp (Acai) Oil, Punica Granatum Fruit Extract (Pomegranate Oil), Tocopherol (Vitamin E), Euphorbia Cerifera (Candelilla) Wax, Extracts of Camelia Sinensis Leaf Ferment (White Tea), Coffea Arabica (Coffee Cherry), Aristotelia Chilensis (Maqui Berry), Vitis Vinifera Skin (Muscadine Grape), Garcinia Mangosteen Peel (Mangosteen), Malpighia Punicifolia Fruit (Acerola), Sambucus Canadensis (Elderberry), Citrus Grandis (Grapefruit) Seed, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract
FREE SHIPPING IN CANADA & USA OVER $75*
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Returns & Exchanges
Once products leave the Socialite Beauty warehouse, all sales become final. Many products do not come with sanitary seals making it unsafe to put them back on the shelves. We want you as our customer to feel secure you're getting brand new, unused products from us. Because skin can take some time to adjust to new products as well as to detox from any changes, it is best to allow 2-3 weeks of use to see how your skin truly takes on new items. Sometimes a few uses alone is simply not enough time to let the new products get to work. If your product does have a seal and you would like to return it, please notify us via email if you will be returning a product you have purchased (firstname.lastname@example.org) and include images of the sealed product. Provide your invoice number and reason(s) for the return/exchange. Once merchandise has arrived back to us, we will issue a refund minus return shipping cost.
Please notify us via email if you will be returning a product you have purchased at email@example.com.Provide your invoice number and reason(s) for the return/exchange. Once merchandise has arrived back to us, we will issue a Socialite Beauty Gift Card.
100% Pure Fruit Pigmented Healthy Foundation
I have used this product for at least 20 years. It is the only Foundation I will use on my skin, because of the 100% pure ingredients that nourish the skin and protect it against Sun damage. Although it is full coverage, you would never know you have anything on your skin. It is clean, smooth and allows the skin to breathe. I have found absolutely nothing that compares to this product in the marketplace. I love it! AB
I love all of 100% Pure’s foundations. The water based foundation was a little easier to blend but all in all great products!
100% Pure Fruit Pigmented Foundation
I have used this product for many years - there is nothing that compares! So healthy, good for you skin and has a sunscreen in it. Great coverage, and your skin looks clean and breathes. I love this product! I am so happy to be able to order from Socialite (Canada) and not have to order from Calif.